The Huffington Post article "Is Your Customer Service Experience Superficial?" by Sarah Deane discusses how customer service means nothing if you don't back up your words. The article also lists and discusses ideas to keep in your mind:
- Loyalty
- Trust
- Even your tools and back-end process can be impactful to the customer
- Power of consumer knowledge
- Measure correctly
- Use of data
- How to Avoid Superficial Experiences
To read the full article, click the link below:
Is Your Customer Service Experience Superficial? - Sarah Deane
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